The VIZERRA platform has been successfully used in all stages of Architectural and construction design, especially in such a complex industry as urban planning. VIZERRA will help your teams make decisions to attract investment, to create spectacular presentations, and potentially reduce 10% of the costs in the implementation phase of the project simpilly by seeing problems before the build phase.

in the early stages of project development urban planning involves obtaining required investment and public acceptance

In contrast to conventional architectural rendering - in fact, a set of beautiful static 3D images - VIZERRA interactive models have greater functionality. These models could demonstrate the most complex project to all stakeholders and the public. Conventional architectural visualization does not deliver the results provided by a VIZERRA model, which helps to assess not only the appearance of the project itself, but also how well it would fit into the environment - landscape, terrain, existing infrastructure. Urban planning is an area where such features are most important. The public and decision makers will be able to get a holistic view of the project, including the real location of objects, the surrounding area and much more. They will be able to visit the facility before the start of construction, to assess the size and characteristics of the territory, to see the project ambition - this is particularly important in obtaining investments for major projects in such industry as urban development.

the timing and quality of the project, as well as possible additional costs for its implementation, will depend on the degree of maturity and clarity of drawings. In this case the object projected should match the initial project task in terms of consumer properties and should not deviate from the original concept. All these nuances are especially important for the large projects, especially in such sector as urban development.

VIZERRA can transform a large volume of disparate data (drawings, sketches, photos, and more) into a single interactive 3D model, which reflects the real project with absolute precision as if it had already been built. When you create a model, this process itself helps to identify deficiencies and shortcomings of paper draft that allows the customer to successfully resolve any problems found. These “paper” shortcomings can make an average of 10% of the total project cost. In urban development, taking into account the average cost of a project, such risks can result in multimillion-dollar additional investment. Using VIZERRA models at the design stage helps to reduce up to 10% of the costs.

in the process of working on significant public or business projects it is often necessary to work out details of future interior space - for example, if the question concerns the organization of international events or construction of the large corporations’ offices

The VIZERRA models allow you to recreate the detailed interior based on the existing sketches or photographic materials. In addition, an interactive model offers the possibility to change the lighting, decor items and other things, enabling you to keep the accuracy in all details and eliminate errors in the placing of various elements. For example, this way you can assess whether the existing lighting is sufficient to illuminate your premises at night time, or calculate how to arrange furniture and temporary structures so as to avoid crowding at major events.

any developer seeks to start selling as soon as possible, often long before the start of the first construction stages

VIZERRA models allow a salesperson to demonstrate the object they sell more successfully. In contrast to the architectural visualization, interactive 3D model allows you to conduct virtual tours of the facility before it was completed. There is no need anymore to talk about an object only in words – it is enough to run a VIZERRA 3D model, and buyers will see everything with their own eyes. With the help of an interactive model a potential client is free to move around an object, consider it in every detail, measure distances. Conventional architectural visualization would only show the client a pre-prepared video or a set of beautiful pictures. VIZERRA interactive model is one of the most convenient ways to display and sell your objects remotely, especially in urban development.

Architectural visualization, in contrast to the VIZERRA models, has no interactivity and other features. VIZERRA interactive models are a versatile multi-purpose tool for urban development, which has already been used successfully not only at the design stage, but after completion of construction works, in the sales process or during strategic planning.